Get started with media & brand partnerships with our free steps, prompts & checklist
Headshot of Amy Gorin, lead instructor of Master the Media.
Headshot of Amy Gorin, lead instructor of Master the Media.

The Step-by-Step Roadmap

Doors are open! 2 special bonuses are available for…

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Your Ethical Path to Making Money with Media


Optimize Your Personal Brand

Media & brands look for experts who can clearly communicate what sets them apart. Our process has helped seasoned media RDs land dream opportunities.


Unlock More Opportunities

To help our students multiply their investment faster, we share exclusive access to a plethora of brand & media opportunities (including $1k-$50k+ brand partnerships).


Steps Customized to Your Goals

Students use our process to negotiate higher contracts, grow their business, spend less time marketing, stop working with 1-1 clients, replace their income with high-paying partnerships, get book deals, and so much more.


Maximize Your Income Potential

Brands have big budgets set aside to partner with experts (including you). The Master the Media Training & Certification process will help you use your expertise to land high-paying opportunities.

The Master the Media Training & Certification is the leading media training and certification for health professionals who want to help more people while creating time and financial freedom.

We’re throwing in 2 time-optimizing processes to help you

Multiply Your Investment Efficiently


Income Efficiency Checklists
Maximize Little Pockets of Time to Land Opportunities

The best way to quickly multiply your investment is to use the opportunities we share. These checklists will help you maximize little pockets of time by sending pitches early and often.


Marketing Tutorial
How Amy Repurposes the Heck out of Media Interviews

Reporters have emailed me shocked by how quickly I respond. I save time by using a unique process to decrease my writing time AND provide thoughtful answers reporters love to use.

Brand Partnerships Changed My Life

I’m Amy Gorin, MS, RDN. By working with the media and partnering with brands I love, I’ve positively impacted millions of people while making life-changing money.

Master the Media Training & Certification started as a passion project to help experts (including you) discover what’s possible as an expert in the media.

Amy Gorin sitting at a table with her laptop.
An infographic showing a dietitian's income going from $30,000 to $200,000.

What’s Possible Working with Media & Brands

In my 2nd year as a dietitian, I made $262K through ethical media & brand partnerships. Master the Media Training & Certification is now recognized as the leading Media Certification for Healthcare Experts.

As a Master the Media trained expert, you will have the roadmap, coaching, and connections to ETHICALLY increase your income and impact.

Headshot of Alex Larson.

“I’ve gotten 20 new 1:1 clients from my media exposure. That’s $48K in additional revenue in 4 months!”


Headshot of Kim Kulp.

“I’m reaching an audience of over 2 billion people, all because of the feedback and guidance I got from this course.”


Headshot of Kelsey Kunik.

“My Q1 income is up by over $9K—and I’m only 3 months into the Master The Media Training & Certification.


Headshot of Kaytee Hadley.

“By the end of the 6-month program, I secured $41k in brand partnerships.”


Master the Media Training & Certification

A mockup of the Master the Media coaching program shown on a laptop, desktop, tablet, and phone.

As Seen In

Gaining Traction is Easier with Expert Help

  • A Step-by-Step Roadmap 
    You’ll have a 5-hour-a-week plan you can customize to your goals. This will help you stay on track as you complete our media certification and multiply your investment.
  • Coaching Calls with Esteemed Media Coaches
    This is THE GOLD that’s helped students land bucket-list media interviews, high-paying brand partnerships, dream book agents and book deals, and multi-6-figure incomes. To help you reach your goals, you’ll have access to at least 24 Weekly Coaching Calls.
  • Lifetime Access to Up-To-Date Training & Resource Library
    To help you save you time and get all the support you need in one place, we created (and continue to add to) a large library of trainings you can access for LIFE!
  • Set Yourself Apart as a Master the Media Certified Expert
    The Master the Media Certification is recognized as THE leading media certification in the industry. All Master the Media Training & Certification students are eligible to become media-certified experts.
  • Connections with Top Brands & Media
    We bring a multitude of opportunities to our students through our robust and ever-growing network of 6,000 publicists, reporters, and producers—this includes brand partnerships from $1K to $50K+.
  • A One-Stop Shop with Expert Feedback
    To save you time and money, we’ve hired a designer, contract lawyer, marketing guru, and media coaches to give you personalized feedback and share valuable information/resources (including a highly-customized contract template worth $2,500+).
  • Support & Brand Opportunities in our Private Facebook Community
    You’ll have 6 months of access to a community of health professionals just like you. Ask any and every burning question for the coaches to answer.
  • Continuing Education Credits
    Registered dietitian nutritionists (RDNs) and nutrition and dietitian technicians (NDTRs) receive 65 CPEUS, including an ethics credit.*

*This program has been approved by CDR for 65 CPEUS.

6 monthly payments of


One-Time Payment of


We’re throwing in 2 time-optimizing bonuses when you join within…

Pay in full to save!

A sneak peek into our one-stop-shop

Headshot of Kelsey Sackmann.

“None compare to this course…you won’t find step-by-step guidance like this anywhere else.”


Headshot of Melanie Marcus.

“The best money I’ve ever spent for continuing education credits!”


Headshot of Jasmine Westbrooks.

“It’s absolutely worth the money spent! The program produced a newfound confidence for me when it comes to asking for my worth when negotiating rates.”


Headshot of Amanda Sauceda.

“I’ve made $10K in brand partnerships so far. The Master the Media Training & Certification was one of the best investments I’ve made for myself and my business.“


In Just 6 Months, You Could…

  • Fight health misinformation (positively impacting millions of people).
  • Set yourself apart with a Master the Media Certified Expert.
  • Multiply your investment.
  • Spend less time and money on marketing because of your media exposure.
  • Have partnerships with brands who are paying more than you thought possible.
  • Enjoy the time and financial flexibility you’ve created for yourself, whether that means taking more trips, spending more time with loved ones, paying off debt, or feeling prepared for emergencies.

6 monthly payments of


One-Time Payment of


We’re throwing in 2 time-optimizing bonuses when you join within…

Pay in full to save!

The Experts at Your Fingertips

As a Master the Media Training & Certification student, you’ll have support from experts to make your journey to making money with the media easier.

You’ll have a team of experts at your fingertips to help you set yourself apart as you pitch yourself to media and brands.

For example, a professional designer (who designed the website for The Home Edit!) will help you create a media kit and a former editor for Women’s Health and Prevention will help you create a marketable freelance writing pitch.

Here are faces that’ll become familiar over the next 6 months…

Headshot of Amy Gorin.

Amy Gorin, MS, RDN

Headshot of Samantha Cassetty.

Samantha Cassetty, MS, RD

Headshot of Erin Palinski-Wade.

Erin Palinski-Wade, RD

Alicia Quarles

Jonathan Jacobs

Headshot of Jessica Migala.

Jessica Migala

Headshot of Ansley Fones.

Ansley Fones

Dan Ilkay

Headshot of Melissa Boufounos.

Melissa Boufounos, CHN

Headshot of Grace Clark-Hibbs.

“I have LOVED working with the Master the Media coaches.

Knowing they were by my side and available to answer every single question I had allowed me to feel more confident as I put myself out there. If you’re interested in taking your media work to the next level, I highly recommend the Master the Media Training & Certification. You won’t regret it! 

Grace Clark-Hibbs, MDA, RDN, Gut Health Dietitian


We are so proud that the Master the Media Certification is recognized across industries as the leading media certification for healthcare professionals.

As a Master the Media Training & Certification student, certification sets you apart from your peers and attracts impressive media opportunities and high-paying brand opportunities.

Any student who completes the educational materials and is featured in the media—which we provide all the tools and guidance to help you achieve!—is eligible for certification.

Who Can Benefit from the Master the Media Training & Certification

  • Dietitians
  • Nutritionists
  • Medical doctors
  • Chiropractors
  • Physical therapists
  • Personal trainers
  • Health Coaches
  • Life coaches
  • Pharmacists
  • Psychologists
  • Chefs
  • Nurses
  • Any other health professionals
  • Dietitians
  • Nutritionists
  • Medical doctors
  • Chiropractors
  • Physical therapists
  • Personal trainers
  • Health Coaches
  • Life coaches
  • Pharmacists
  • Psychologists
  • Chefs
  • Nurses
  • Any other health professionals

Plus! Special Bonuses to Help You
Land Lucrative Brand Partnerships

An icon of interconnected people.


Intro to 6,000 Publicists
$12,000 Value

Get featured in an e-blast sent to 6,000 publicists, reporters, and producers that Amy has spent 2 decades personally cultivating. Once they know you as a media-certified expert, get ready for media and brand partnership opportunities to explode. This a service you won’t get anywhere else.

An icon of a toolbox.


Media Contact Cheat Sheets
$2,200 Value

Wouldn’t it be so much easier to work with the media if you had cheat sheets of how to contact almost any producer and assigning editor? You’re in luck, because this bonus provides the intel you need to shave hours off the pitching process.

An icon of a camcorder.


Pitching Templates
$1,600 Value

How does no-fail pitching sound? You’ll get copies of the exact pitches that have landed your instructors amazing TV segments, freelance writing assignments, and high-paying brand partnerships. You’ll also get a list of ideas you can pitch to brands, as well as top resources for finding the story.


Contract Template
$2,500 Value

Presenting your own contract to brands protects you and is a great way to put your best foot forward. The Master the Media contract template was crafted by our instructor and contract lawyer, Dan Ilkay to save you time & money without sacrificing quality.

When you add all of it up, it’s a

total value of $100,797. Whoa!

Because we’re SO excited to work with you, we’re giving you the opportunity to enroll in the Master the Media Training & Certification TODAY for…

6 monthly payments of


One-Time Payment of


We’re throwing in 2 time-optimizing bonuses when you join within…

Pay in full to save!

Headshot of Nicole Stefanow.

“I saw my name in EatingWell, Better Homes and Gardens & VeryWell in a few short weeks.”

The Master the Media Training & Certification has provided me with the roadmap and support I needed to start my career as a nutrition expert in the media. Since the start of the program, I have gained confidence giving media interviews, developing brand partnerships, and pitching news outlets. If you are looking to get clear on your niche and get your name out there, the Master the Media coaches are the mentors you need to get your gears in motion. Seeing my name in top-tier publications like Better Homes and Gardens, EatingWell, and VeryWell was a dream of mine, and I can say Master the Media helped me reach that goal in just a few short weeks.

Nicole Stefanow, MS, RDN, Nutrition Educator

Headshot of Lisa Leslie-Williams.

“My favorite thing about the program is the transparency… including rates.”

One of my favorite things about the Master the Media Training & Certification is the transparency about every aspect of working with the media and brands, including rates. When you invest in the course, you get real applicable, adaptable information. The coaches really pull back the curtain and show you how media and brand partnerships are done.

Lisa Leslie-Williams, PharmD, former host of TLC’s Mom Prescribed & holistic lifestyle expert


Got questions? Here’s what your peers have asked before enrolling in the Master the Media Training & Certification:

I’m not a health professional. Will the program work for me?

Yes, the power of the media works for any professional. We’d love to work with you, health professional or not! We’ve helped all sorts of professionals—including small business owners, authors, photographers, travel agents, mixologists, and more.

When does the program begin?

When you enroll in the program, you get immediate access.

However, spots are limited: When we reach capacity, we set up a waitlist system for enrollment.

How much time should I plan to spend on the program?

Set aside 1 hour a day or about 5 hours a week, and you’ll complete the Master the Media Training & Certification in 6 months. We provide example schedules for how to best allocate your time in the program to generate maximum media and brand partnership opportunities.

You can spend more time working on the program if you’d like—we’ve had students complete their media training in 2 months and then use the remaining 4 months in the program utilizing the expert help to navigate the ins and outs of partnering with brands and being an expert in the media.

How much money can I earn?

Being media trained and certified opens up the doors to countless lucrative opportunities. Add a media and brand partnership income stream to your business to soar your income to 6 figures or multiple 6 figures.

We bring high-paying opportunities to our students—everything from $1,000 to $50,000 and beyond partnerships. Students and graduates have landed book agents, book deals, lucrative brand partnerships, high-paying speaking engagements, and more.

For example, Caroline earned $45,000 in brand partnerships, Ashley landed $25,000 in brand partnerships, and Kelsey’s income is up $9,000 from last year’s Q1.

Media can increase your revenue in other ways, too! Alex, for example, has landed $48,000 in new clients thanks to her media exposure. You can view other student successes on our testimonials page.

Is the program only for beginners and newbies?

Not at all! We have a huge mix of students in the Master the Media Training & Certification. We also have students of all ages, ranging from their 20s to their 70s!

This includes total newbies to the media world, students who have dipped their toes into media and brand work already, as well as already established media dietitians who want to take things to the next level.

If you’re a newbie, we’ll help you land your first brand partnership. If you’re more seasoned, we will hold your hand to help you turn a $1,000 brand partnership offer into a $10,000 one, or a $10,000 one into a $50,000 or $100,000 offer!

We have students who have signed on for multiple rounds because they want to continue the benefits of coaching from seasoned experts as they grow, scale, and build their mindset for success. We are thrilled to work with you, whatever level you are at!

I’d love to join before the price goes up, but I don’t have the funds. What are my options?

We offer multiple options to make payments easier.

If you’re paying in full, you can split up payments among multiple credit cards. You can e-mail us at to set this up. We also offer a 6-month payment plan.

Additionally, past students have used the following methods to pay for enrollment: business credit cards, business loans, and workplace reimbursement for media training and/or continuing education.

How often and when are the coaching calls?

The live group coaching video calls take place once a week: on Tuesdays at 4 pm ET/1 pm PT.

In between coaching sessions, you’ll have access to an EXCLUSIVE Facebook group in which your coaches are available to answer your questions and provide additional guidance.

Note: Although we work hard to maintain this schedule, on rare occasions, we may need to move the time of a specific call. If this happens, you’ll be notified of that week’s updated date and time.

Why is the coaching part of the program 6 months?

Amy spent 20-plus years learning all the ins and outs of working with media and brands. We want to make this learning process easier and quicker for you, which is why we condense Amy’s lifetime of learning into 6 months.

In addition to media training and certification, you’ll have experts supporting you and giving you feedback while you navigate the ins and outs of media and brand partnerships.

What kind of coaching will I receive in the Master the Media Training & Certification?

We take coaching seriously. The Master the Media Training & Certification is the ONLY media coaching program for health professionals to combine live coaching with on-demand content in a structured format. Past students have called this the gold of the program.

Access to coaching includes:

– Weekly live group coaching calls. All calls are recorded so you can revisit them later, and you can submit questions to be answered even if you’re unable to attend. Plus, you’ll have access to all previously recorded coaching sessions to review at your own pace.
– Our private Facebook group where you can ask the coaches, experts, and other students questions and receive guidance on your path to media and brand partnership success.
– Media experts to review your work.
– Media and brand opportunities that are exclusive to current students.

Can I get coaching for more than 6 months?

Absolutely. To accommodate the Master the Media Training & Certification students who want to continue because they’ve found so much value in the coaching, we offer additional coaching at a reduced cost after the initial 6 months.

Do you limit the number of students in Master the Media Training & Certification at one time?

We take your success seriously, so to ensure that every student receives the support and coaching they deserve, we will open a waitlist once we have more students than we can currently support.

Do I need to work with brands I don’t agree with or don’t use?

Absolutely not. We don’t ever encourage you to lie or partner with brands you don’t feel AMAZING about working with. You will be provided with steps to ethically work with brands that you support and agree with.

6 monthly payments of


One-Time Payment of


We’re throwing in 2 time-optimizing bonuses when you join within…

Pay in full to save!