Master the Media

Break into the Media

Master the Media E-Course

Have you dreamt of seeing your byline in national magazine articles, appearing on talk shows, and being sought out by reporters as THE expert in your field?

It doesn't have to be just a dream! The Master The Media e-course will guide you step by step on the path to getting your name in the news and skyrocketing your income. The course includes 35 modules and 6 cheat sheets that reveal all the industry secrets you need to master the media right now. You'll also have the opportunity to earn 13 CPEUS!

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*This course has been approved for CPEs by the Academy of Nutrition and Dietetics’ Commission on Dietetic Registration.

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A Course Based on Experience

After seeing the enormous benefits that increased media exposure brought to their careers, Amy Gorin, MS, RDN and Erin Palinski-Wade, RD, CDE, LDN set out on a mission to share their knowledge with fellow nutrition professionals. As two of America’s most quoted dietitians, in this year alone they collectively landed over 500 magazine, newspaper, and web interviews, were interviewed on national programs such as The Dr. Oz Show, and were pursued as sought-after industry consultants.

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What This Course Has to Offer

Master the Media features everything you need to know about becoming THE EXPERT in your niche, gaining more media attention than you ever thought possible, and leveraging your platform to skyrocket your income. With about 10 hours of video instruction, this course will cover everything you have ever wanted to know about getting published, getting quoted, and getting on the air.

This self-guided online program contains 35 detailed modules and 6 cheat sheets in four categories:

• How to Master Being an Expert Source
• How to Master Social Media

• How to Master Freelance Writing
• How to Master Broadcast Media

Are you ready to master the media?

Get me on the waitlist!

Now you're getting even more content from the Master the Media e-course! We've brought on well-known guest instructors who are experts in their fields to bring you the latest on:

  • How to master SEO & blogging
  • How to master newsletters & selling to your list
  • How to master netting 4 million Pinterest followers
  • How to master pitching a TV producer
  • How to be poised & look fab on camera
  • And much more!
bonus content-outlined

As soon as you buy, you will have immediate, unrestricted LIFETIME access to the entire course, as well as entry to an exclusive Facebook Group in which instructors Amy Gorin, MS, RDN and Erin Palinski-Wade, RD, CDE, LDN will be available to answer your questions and guide you on your path to media success. You'll also have access to:

35 In-Depth
Video Modules

Enjoy lifetime access to 35 in-depth video modules, plus tip sheets and insider tips. You will learn everything you've ever wanted to know about landing bylines in national magazines, seeing yourself on morning talk shows, and being quoted in publications your clients read and trust. You'll get quick, unrestricted access to the information you need, whenever you want it.

The Secret Formula to
Finding the Right Contacts

Do you have the perfect idea but have no idea who to send it to? You don't have to wonder anymore! Learn how to find the right names and contact information for the editors and producers you want to reach with an exclusive cheat sheet that reveals the secrets to decoding contact information for almost any editor or producer!

Strategies for Boosting
All Forms of Media

Whether your goal is to become a magazine or newspaper columnist, a morning show contributor, or a social media guru, this e-course provides the information you need to make it happen. Turn your dreams into reality! Get a tip sheet of must-know websites and resources for coming up with winning ideas for articles and broadcast segments.

How to Monetize Your Media Work to
Skyrocket Your Income

Getting your name in the news is a fantastic accomplishment, but exposure isn't the only benefit. As you build your platform and increase your name recognition, there are numerous ways to profit. You will learn exactly how to monetize your newfound fame to make more money (earn six figures!), while working fewer hours with a more flexible schedule.

Step-by-Step Guides to
Creating Winning Pitches

Have an idea, but don't know how to craft it into a pitch that sells? (And what the heck is a pitch?) Whether you are pitching a national magazine, a website, or a talk show, you'll learn how to format an idea that turns heads and lands interviews. See actual examples of winning pitches that have landed Amy and Erin the broadcast interview, as well as major magazine and web assignments.

 Have Editors & Producers Requesting to
Interview You Again and Again!

Landing the interview is just part of the battle. You will learn how to give the perfect interview so editors and producers will be beating down your door to have you back again and again!

What Students Are Saying!

“In just two months after enrolling in Master the Media, I landed my first broadcast segment, was quoted in a national publication, and was even contacted by a producer for NBC's Nightly News with Lester Holt!"

-Andrea Goergen, RD, a clinical bariatric dietitian at a Washington, DC area hospital

"Master the Media showed me how to position myself as an expert to get noticed by the media. Within just months, my recipes and quotes were published on ReadersDigest.com, WomansDay.com, and more!"

-Judy Barbe, RDN, author of Your 6-Week Guide to LiveBest

"In just two months, I have been quoted in two national publications, pitched and landed a TV segment in a top media market, and secured segment sponsors to boost my revenue! I have also seen a significant growth in followers on both Facebook and Instagram."

-Wendy Jo Peterson, MS, RDN, author of Born to Eat

A Course for All Nutrition Professionals

Whether you are looking to grow your private practice, book more speaking engagements, sign a book deal, or land a spokesperson gig with your favorite brand, learning to leverage the media is a necessity. Getting your name in the news will position you as the go-to expert in your niche, allowing you to increase professional opportunities and boost your bottom line more than you ever thought possible. This course includes 35 self-guided video modules on topics, such as:

How to get started writing for print and web publications

How to create winning ideas for articles and broadcast segments

How to craft winning pitches that land articles and interviews

How to find the right contacts to sell your pitch

How to get booked on broadcast segments

How to position yourself as the go-to expert in your field

How to use your experience to land more interviews

How to monetize your platform to land lucrative opportunities

How to leverage media experience to maximize your income and make your schedule more flexible

How to master social media (including Facebook, Facebook Live, Twitter, Instagram, Pinterest, SnapChat, and YouTube) to promote and expand upon your media work

Led by Media Experts
Amy Gorin headshot
Amy Gorin

MS, RDN

ErinPalinskiWade-headshot-kitchen
Erin Palinski-Wade

RD, CDE, LDN

As a student, you'll also receive:

Insider cheat sheets

  • Learn the secrets to decoding the contact information for almost any editor or producer
  • Get a go-to list of resources for creating compelling ideas
  • Learn the anatomy of a winning pitch (receive your very own template!)
  • Score examples of winning pitches that have landed amazing article assignments and broadcast segments

13 CPEUS*

You don't want to miss this added value!

Affiliate marketing opportunities

As a graduate of Master the Media, you will have the opportunity to make money by helping to promote a course that helped boost your business!

Immediate access

Get access to all 35 modules the instant you sign up!

LIFETIME access

Complete Master the Media at your own pace, and revisit modules at any time.

Are you ready to master the media?

Get me on the waitlist!

*This course has been approved for CPEs by the Academy of Nutrition and Dietetics’ Commission on Dietetic Registration.

30 Day Money-Back Guarantee*

Don't worry! Not satisfied? No problem!
Master the Media offers a money-back guarantee.*

As a nutrition professional, you take your business and your money very seriously. This course is an investment, but Amy and Erin are SO confident that you will see an enormous return on your investment that they are offering you a 30-day money-back guarantee!*

Why put off taking your business to the next level? If you have always dreamt of doing what you love while having a flexible schedule and earning six figures, you can stop dreaming and start doing! Everything you need to break into the media, land your dream gig, and boost your revenue is at your fingertips in the Master The Media e-course.

money-back-guarantee

Are you ready to master the media?

Get me on the waitlist!

*Course participants must show proof of completing the program and implementing the techniques outlined in the modules in order to qualify for this money-back offer.